A question of Greed VS Need

There is a lot of moaning and accusations regarding business practices recently sparked over the debate of copyright and ownership over everyday words such as ‘Candy’. King games are on a moral standpoint are wrong in the sense they are suing business and brands over the use of words that to be brutally honest should not be copyrightable however in this world of ours there is a system in place, its name is money.

Morally developers and designers would love to be able to produce media purely out of passion and the art of doing so, however creation costs and I do not mean just money when I say this. As someone developing some games himself I can safely say development is a long, time consuming slog with no promise of reward. This is where the argument between need and greed, when is passion overwritten by monetary requirements based on living and when can we over extend this human instinct.

The need in Need:

Human beings have various base requirements these are covered in Maslows Hierarchy of needs, we must fulfil these in order to feel self gratification and make our existence and investment in work and time feel worthwhile. As a student I often find it easy to overlook some of these due to the pressure exerted to get a job and earn money which is only getting more desperate as my time at university is drawing to an end.

Alongside this I am developing various titles which in themselves take up a lot of my time and effort which requires some sense of end gratification for the investment required, sadly in order to live we have to have money to buy these base needs. This has led to a fine line between what we need and what we want and when the two push too far when greed sets in.

The need for Greed:

Greed, is seen as an evil, something we should avoid and morally and ethically I agree however it has a need in society sadly, this need is to as a motivator. Sometimes we must overextend our wants and needs to drive us forward and give drive to and means to do good in the world. As a student I am lets just say rather skint nearly all the time yet I feel the need to help others in the form of charity and such even at expense of own growth, sadly though as time passes this want to help is having to diminish as I must look to the future and the live and family I want to eventually have.

Greed is a sad fact of business and human beings will if given the chance screw each other other as the base urges for self protection set in. I try and fight these urges and openly say that like everyone I have faults and those who kid themselves or put on any perceptions of kindness or moral superiority are more often than not deceiving themselves. This sense of moral superiority is in a sense an aspect of greed and self gratification, how many people donate to charity to help and how many to make themselves feel better, there is no morally unquestionable actions and businesses do what they do often cause they can.

In Kings case the copyrighting of a word is stupid but on the flip side they see an opportunity for financial gain and even bad press is press, given the chance how many others would do the same if they saw an avenue for money, sadly the evil taint of money is enough to drive the most moral corrupt. I am trying to develop everything I can whilst at university and the need for money and survival is lower however I know that once the safety net of uni has lifted the need to survive will need to kick in and creation costs, art is not free nor is time.

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